Bad news for anyone not trying to have their entire lives turned upside down: We've all been saying "Zara" wrong this whole time. Indeed, according to Refinery 29, it is supposed to be "dzah-dah."
One of the website's writers sat down with a communication representative to clarify the correct pronunciation, due to the Northern Castilian dialect which "pronounces its Zs with a soft 'th' sound, and Rs more closely to American Ds."
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Please keep this in mind next time you use your Louis Vuitton wallet to pay for quinoa.
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